It's the same show it is now, there's nothing scary about it. We're playing some things that aren't familiar — what I call the F-word — but so what? I'm playing things that are great, and greatness is greatness. And I'm sure that people would respond, and of course, they have. I had to fight to get on the radio. [And] this is after The Sopranos' first season, this is after the Springsteen reunion, I had a bit of a celebrity capital going for me — and nobody could care less! [Laughs]

People must really hate the music!

Yeah, you know, I thought, I'm probably going to be the most famous DJ in Montana, aren't I? But nobody wanted it. It was really shocking to me — and intolerable. Intolerable. I'm not going to allow this to happen. I can't allow this to happen. The next generation will never be able to hear real rock & roll. That's terrible! What a terrible legacy our generation is leaving behind. We decided we needed to fix this, and fix it now, before it got any worse.

Little Steven: Radio ga-garage.
Little Steven: Radio ga-garage.

And we're well on the way to having done that. We're quite an institution now. We're in over 200 cities, [we have] over a million listeners now. It's quite good now, in good shape. Everybody's no longer afraid of us. It was extremely important to say, "Enough. We need to have something on like this for kids to hear it." The older people obviously are going to enjoy it, but I wanted the thirteen-year-olds to hear what the early Rolling Stones sounded like, the Beatles, the Kinks and the Yardbirds. It's important to me.

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