Finalists
Left Bank Books – http://www.facebook.com/LeftBankBooks.STL
Star Clipper – http://www.facebook.com/pages /Star-Clipper/275545919005
The Royale – http://www.facebook.com/royalestl
Foam Coffee and Beer – http://www.facebook.com/FoamCoffeeandBeer


Best Use of Facebook to Promote a Personal Brand

Angela Ortmann
http://www.facebook.com/STLwinegirl

Ron Waterman, the brains behind the St. Louis Cardinals' "Stand for Stan" campaign, won our Tweet of the Year award.
Jennifer Silverberg
Ron Waterman, the brains behind the St. Louis Cardinals' "Stand for Stan" campaign, won our Tweet of the Year award.
Stephanie Tolle's Iron Stef is the RFT 2011 St. Louis Web Awards' Best Food Blog.
Jennifer Silverberg
Stephanie Tolle's Iron Stef is the RFT 2011 St. Louis Web Awards' Best Food Blog.

The Judges Say: The STL Wine Girl does a great job of staying focused on her brand, even while interacting with her fans. There's a good balance of informative posts as well as personal, conversational status updates and a solid collection of photo albums. Ortmann also does a great job linking her Facebook page to her website and other social-media outlets.

Click here to read more on the STL Wine Girl.

Finalists
Beth Bombara – http://www.facebook.com/pages/Beth-Bombara/191891043114
David Sheets – http://www.facebook.com/david.sheets
Steve Ewing – http://www.facebook.com /profile.php?id=502626235
Bill Chott – http://www.facebook.com/theimprovtrick


Best Locally Built iPhone App

PocketBooth
http://projectbox.com/pocketbooth

The Judges Say: Part of a popular trend in photo apps, PocketBooth helps users to create stylized retro images, with strips of four sequential shots. It's a fun app that's both well designed and well built, making it easy to share photos on Twitter, Flickr and Facebook.

Finalists
Metro STL – http://itunes.apple.com/us/app/metro-stl/id385156722
Aisle411 – http://itunes.apple.com/us/app/aisle411/id394218369
Schlafly Beer – http://itunes.apple.com/us/app/schlafly-beer/id366578488


Best Local Celebrity Site

Punching Kitty
http://punchingkitty.com

The Judges Say: This is the only nominee that has daily updates and includes "celebrities" with some kind of tie to St. Louis. Its post about KMOV-TV (Channel 4) morning news anchor Virginia Kerr tweeting her birth was one of the funniest reads of the year. Author Mike Flynn has a deliciously cynical sense of humor. He's a truly prolific and creative blogger who does it all, amazingly, in his spare time.

Finalists
ReviewSTL Celebrity Gossip – http://www.reviewstl.com/category/off-the-wall/celebrity-gossip
ToastedRav – http://www.toastedrav.com


Best Sex Blog

The Beautiful Kind
http://thebeautifulkind.com

The Judges Say: St. Louis mom Kendra Holliday "came out of the closet" last year, revealing herself as the sex blogger the Beautiful Kind. And while she's suffered for her revelation — her ex is now trying to change their child-custody agreement — her blog is better than ever. Holliday has a huge, devoted readership, and we can't help but admire how hilariously blunt she is. She got us feeling all hot and bothered, even as she provided an always-useful reminder that women who love sex aren't whores.

Click here to read "NSFW," RFT's feature on The Beautiful Kind.

Finalists
Sex Positive St. Louis – http://sexstl.com


Best Start-Up

Saint Louis Coworking
http://theshellbuilding.com/saint-louis-coworking

The Judges Say: The guys behind Saint Louis Coworking have done a lot in just five months: They've rented out tons of coworking space, hosted their own events and enlisted a virtual army of ambassadors to help promote their brand. We love their frequent Twitter posts, too.

Finalists
Appistry – http://www.appistry.com
Mom's Originals – http://www.momsoriginals.com
Aisle411 – http://aisle411.com
Whiz-Tech Technology Café – http://www.whiz-tech.net


Best Club Site

The Luminary
http://theluminaryarts.com

The Judges Say: The Luminary Arts has one of the most functional venue websites in St. Louis. While it's not the flashiest site, it works well, which from a reader's perspective is the most important thing. It's readable, clean and frequently updated. What more do you want?

Finalists
The Pageant – http://www.thepageant.com
The Firebird – http://www.firebirdstl.com
Pop's Nightclub & Concert Venue – http://www.popsrocks.com


Best Restaurant Site

Crave the Cup
http://www.cravethecup.com

The Judges Say: From the moment you hit the Cup's website, you're bombarded with beautiful images of delicious cupcakes. The warm feelings continue as you notice the site's friendly usability. The Cup offers an amazing wealth of information, from the cupcake alert banner to the detailed availability calendar for each cupcake. Top it off with a sturdy social-media presence, and you have hands-down the best restaurant website in St. Louis.

Finalists
Latitude 26 Tex Mex – http://latitude26texmex.com
Pi Pizzeria – http://www.restaurantpi.com
Cheese-ology – http://www.cheese-ology.com
The Royale – http://www.theroyale.com


Best Twitterer

Chris Reimer
@RizzoTees

The Judges Say: Seriously, does this guy ever work? He's always tweeting! But 47,000 followers can't be wrong — and Chris Reimer is, in fact, funny as hell. His tweets mix marketing with the personal; he also does a great job of promoting other local entrepreneurs and making sure his followers feel appreciated.

Finalists
Nelly – @Nelly_Mo
Mayor Slay – @MayorSlay
Todd Randall Jordan – @Tojosan
Melody Meiners – @CosmosGirl


Tweet of the Year

@CardsInsider: Redbirds start the Stand for Stan campaign
"#Cardinals begin campaign to honor Stan Musial: http://tinyurl.com/24fr3lw Watch daily photo tweets of fans Standing for Stan #standforstan"

The Judges Say: This campaign embodies the power of Twitter. It's a perfect example of how to harness new media to get people excited, develop media buzz and make something happen — in this case, getting a Presidential Medal of Freedom awarded to Cardinals great Stan Musial. It goes without saying, of course, that Twitter couldn't have found a more worthy man to celebrate.

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