Recently, the prolific Bill Streeter, he of the Lo-Fi St. Louis video series and Hydraulic Pictures fame, was commissioned by the Cherokee Street Business Association to create a video that would serve to promote Cherokee as a destination street in the city of St. Louis.
Streeter, by his own admission, already has a strong affinity for that community (learn more about his Lo-Fi Cherokee series here), so to accept the assignment was a no-brainer. "They didn't give me a lot of direction," Streeter tells RFT Music. "They trusted me, because they knew me and my work already. Their main thing was to show the diversity of the area. That was important."
Streeter decided that dancing would be the theme of the video, and he rounded up dancers both professional and amateur to star in it. "We started shooting in spring, around Cinco De Mayo," he says. "The most recent stuff I shot was a week ago, Sunday."
Shooting lasted throughout the summer and highlights tons of Cherokee Street hot spots, even capturing the "dumpster dive" pool-party fun that took place in front of the Fortune Teller Bar on Labor Day weekend. The end result is a wonderfully perfect depiction of the creativity and community surrounding the south-city street, set perfectly to the song "South Saint Louis Boogie" by the Rum Drum Ramblers.
Watch the video below and forget about the cold outside:
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