On March 6, Gut Check shared our experience test marketing a new Anheuser-Busch/InBev product, Bud Light Lime-A-Rita, a malt-liquor mashup mixed with Bud Light Lime. Research revealed that AB planned to release the product in April, and recently we received a shipment of Bud Light Lime-A-Rita at Gut ... More >>
Cheese is awesome, but it can't replace love. Or car keys. Your computer. Your job.
Some Second City alumni try to prove that cheese isn't a substitute for non-food items, and trying to force the issue will break a woman.
In doing so, Kraft's Cracker Barrel Cheese (not to be confused with ... More >>
Albert SamahaPresident Obama "gave what he had to to get it done," says Vincent."An informed citizenry is the bulwark of a democracy" -- Thomas Jefferson
The power of The People rests upon our ability to hold elected officials accountable for their positions. This means wading through the s ... More >>
Welcome to Girl Walks into a Bar, a weekly Gut Check feature that spotlights local bars and bartenders. This week Katie Moulton profiles Helen Fitzgerald's bar manager Steve Buncher. Below is a Q&A with Buncher, followed by the recipe for his "Triple S" shot.
Katie MoultonWhen Girl Walks int ... More >>
Welcome to Girl Walks into a Bar, a weekly Gut Check feature that spotlights local bars and bartenders. This week Katie Moulton profiles Cafe Eau bartender JR Gosnell. Below is a Q&A with Gosnell, followed by the recipe for his own shot, the White Nasty.
Katie MoultonWould you try a drink called th ... More >>
plbsports.comRemember Flutie Flakes?Parents are so gullible.
An Australian study published in Public Health Nutrition indicates that half of Australia's parents don't read the nutritional information and were twice as likely to buy junk food for their kids if it's endorsed by a professional ... More >>
Across the state, Dr Pepper's trying to appeal to men who enjoy diet soda but hate how drinking it makes them look oh so very girly. The Kansas City Star reports that the company's test marketing their new product, Dr Pepper 10 to the beef-loving cowboys in Kansas City.
The newspaper says, "Accord ... More >>
Pamela LittkyOwl City's Adam YoungThere was not a computer to be found on the stage at Owl City's Pageant performance last night. That may come as a surprise to those who think of the band's singer and mastermind Adam Young as a "laptop artist," one who creates his music without much input fr ... More >>
The week after Thanksgiving always feels endless. I wish I could generate some ENTHUSIASM! as it draws to close, but I can't. In lieu of that, here's an ad for Dannon yogurt from 1977:What else did we do this week? 7-Up crashed Throwback's party.The Noble Writ helped you shop for the wine lover.Nove ... More >>
Robin Wheeler7-Up doesn't get invited to many parties. She's plain and boring. Unless she's tagging along with her pretty friend Seagram's 7, 7-Up spends most nights at home, washing her hair and talking to her cat.In 1961, the Seven-Up Company -- then based at 1300 Delmar Boulevard in St. Louis ... More >>
(The eyes have it! Here are the Top 10 most-read stories online, which were published in 2008 by the RFT. After the jump, we also included a few stories that came back from the dead in '08 because of timely news -- earthquakes and college basketball among them. Below, RFT Editor Tom Finkel ... More >>