Well duh. A study by Matthew Lapierre at the University of Pennsylvania's Annenberg School of Communication indicates that kids say food tastes better when a beloved cartoon character endorses it. Even when they're fed the exact same food without the character endorsement.
Kids know that cartoon ... More >>
Across the state, Dr Pepper's trying to appeal to men who enjoy diet soda but hate how drinking it makes them look oh so very girly. The Kansas City Star reports that the company's test marketing their new product, Dr Pepper 10 to the beef-loving cowboys in Kansas City.
The newspaper says, "Accord ... More >>