Subject:

Tricia Bowles

  • Blogs

    April 2, 2010

    Butterfinger Bar Insurance: Nestle Giving Away 100,000 Candy Bars

    What's better than free candy? Nothing. Free candy. You'll have to pay for the floss and toothpicks.​With that in mind, candy-maker Nestle has devised this marketing strategy in an effort to drum up sales of the Butterfinger bar: "Butterfinger Insurance." It launched yesterday and the company ... More >>

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