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"If everybody that had two cars had a Prius instead of an SUV, we wouldn't be in the Middle East right now."
Read Paul Knight's Prius feature: "Wild Rides."
Celebrities have been early adopters of the Toyota Prius, as the car gives them the ability to both "care" about the environment while allowing them to set an example for the little people. Of course, any "caring" they're doing is offset the moment they hop in their private jets, but they'll do their best to convince you otherwise through rhetoric. It's what they do.