"More Meat in the Morning:" Hardee's Rolls Out 830-Calorie Breakfast Sandwich

Jan 27, 2010 at 12:30 pm
Click for larger version.
Click for larger version.
"Who doesn't need more meat in the morning?" Hardee's flack Jenna Petroff inquired when reached by phone this morning.

To further the double entendre, Petroff is referring to double sausage in the morning. As in the "Double Sausage Egg 'N' Cheese Biscuit," the St. Louis-based fast-food chain's latest entry in the awesomely unhealthy market niche of fast-food breakfasts.

The Double Sausage Egg 'N' Cheese Biscuit went on sale at the 55 St. Louis area Hardee's locations on Tuesday morning (you can't get it at Carl's Jr., which specializes in lunch and dinner). It'll set you back $2.39 (or $4.09, if you include "crispy Hash Rounds and a beverage").

Behold a photo of this heart-stoppingly awesome bad boy after the jump.

Enlarged to show texture. Not actual size. - Publicity photo
Publicity photo
Enlarged to show texture. Not actual size.

From the press release:

"Our Sausage and Egg Biscuit has been a staple item on the breakfast menu for years," said Brad Haley, executive vice president of marketing for Hardee's Food Systems, Inc. "The only way to improve a classic was to make it twice as meaty, and therefore, twice as delicious. It won't take two of these to fill you up in the morning."
The Double Sausage, Egg 'N' Cheese Biscuit consists of folded egg, two sausage patties and two slices of American cheese packed in between a freshly-baked Made from Scratch™ buttermilk biscuit.
In case you missed it, them eggs are "folded."

The Double Sausage Egg 'N' Cheese Biscuit is available for only a "limited" time, notes Petroff, adding that breakfast ends at 11 a.m., and, in case you were wondering, that there'd be "no contest" if the Double Sausage Egg 'N' Cheese Biscuit were to get in a fight with the McDonald's Egg McMuffin, which weighs in at a measly 450 calories.

click to enlarge There, I fixed it.
There, I fixed it.
All it needs is a little bacon to make it perfect.

If you're looking for something with which to chase your Double Sausage Egg 'N' Cheese Biscuit, may we suggest the Baskin-Robbins Chocolate Oreo Milkshake (2,600 calories)?