Some say that it is nearly impossible to get decent produce in the city of St. Louis.
Veggie lovers stranded someplace far from a reputable farmer's market can often find themselves stuck with wilted lettuce, tasteless tomatoes, or -- if looking for something even slightly exotic -- left with nothing at all.
BrightFarms, a New York-based company, wants to change all that. They've just announced an intriguing partnership with Schnucks that will bring a large hydroponic greenhouse to St. Louis and better produce to their aisles.
Although the partnership is brand new and there are few specifics about where the 50,000-square-foot facility will go, BrightFarms CEO Paul Lightfoot paints an interesting picture.
"We need to be where there's a dense population. We're always looking to use non-utilized space," he says. "We'd rather pull heat that's being wasted from a bakery, data center, brewery. We generally want to be places where we're going to create jobs and economic activity."