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Friday, July 23, 2010

Americans Drink at Home and Keep it Cheap

Posted By on Fri, Jul 23, 2010 at 7:00 AM


It's not that Americans are drinking less. They're just drinking at home. The Chicago Tribune said that two of the city's marketing firms found that 90 percent of drinkers drink at home, compared to 77 percent who drink at bars and restaurants. Twenty-eight percent of home drinkers have started going for bargain beverages in the past year.

Speaking of bargain beverages, America's most famous cheap beer isn't so cheap in China. The New Yorker reports that Pabst Blue Ribbon has gotten a makeover. Re-labeled Blue Ribbon 1844, the new Chinese ad campaign advises drinkers to sip the brew from champagne flutes.

After performing for the PBR-swilling masses at Chicago's Pitchfork Festival, Montreal band Wolf Mother shared their favorite foods from around the world with The New York Times. Croatian sausages, squid pancreas, and Taco Bell all get dished.

No mention of neon-orange peanut butter-filled snack crackers or sourdough pretzels from the band, but the Wall Street Journal has news of an upcoming merger between Lance Snacks and Snyder's of Hanover. No word if cheese and peanut butter pretzels will hit the junk food market.

But if they do, it might not happen in Wisconsin. Public health officials in the state are pushing towns to create zoning laws that will prevent fast food restaurants from operating too many stores in low income areas. According to The Cap Times, the idea is a part of a 10-year statewide health initiative.

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