Join Riverfront Times Press Club. Because No News is Bad News.

Wednesday, January 30, 2013

Doritos Super Bowl Commercial Competiton Enters Final Days of Voting, Watch 'Em All Here

Posted By on Wed, Jan 30, 2013 at 7:45 AM

Gut Check loves watching the Super Bowl, but almost more than that, we love watching the food and drink commercials that air during the Super Bowl.

In 2006, Frito-Lay pioneered online crowdsourcing to promote its Doritos brand during the Super Bowl. Seven years later that very successful and very profitable move, its "Crash the Super Bowl" campaign is still going strong.

This year's crop of five finalists range from "fashionista daddy" to "goat 4 sale," with the poll still open. The winner of the contest will be announced during Super Bowl XLVII, when its commercial will air during one of the most-watched events of the year.

Check out each video contestant after the jump.

Haven't voted in Doritos' competition yet? Not even sure you want to? Watch the following videos and decide for yourself.

"Fetch" by Joe Taranto of Culver City, California:

"Fashionista Daddy" by Mark Freiburger of Sherman Oaks, California:

"Express Checkout" by Sasha Shemirani of Los Angeles, California:

Tags: , ,

Riverfront Times works for you, and your support is essential.

Our small but mighty local team works tirelessly to bring you high-quality, uncensored news and cultural coverage of St. Louis and beyond.

Unlike many newspapers, ours is free – and we'd like to keep it that way, because we believe, now more than ever, everyone deserves access to accurate, independent coverage of their community.

Whether it's a one-time acknowledgement of this article or an ongoing pledge, your support helps keep St. Louis' true free press free.

Read the Digital Print Issue

September 9, 2020

View more issues


Never miss a beat

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.

Best Things to Do In St. Louis

© 2020 Riverfront Times

Website powered by Foundation