Support Local Journalism. Join Riverfront Times Press Club.

Tuesday, November 11, 2014

Vincent Van Doughnut Gets a Storefront in Clayton

Posted By on Tue, Nov 11, 2014 at 6:00 AM

Clyde! | Jon Gitchoff
  • Clyde! | Jon Gitchoff

Mobile doughnut artisans Vincent Van Doughnut (@vinvandoughnut) are finally putting down some roots. The elusive, square-shaped doughnuts are available all over St. Louis from the 1960s van-cum-food-truck named Clyde, but now you'll be able to get your hands on them without being in the right place at the right time.

See also: Vincent Van Doughnut Scores Wholesale Deal with Straub's

Vincent Van Doughnut only hit the streets last fall but has since built up quite a following at events around town and distribution deals with Straub's, Whitebox Eatery and Atomic Cowboy. VVD will be taking over the space at 40 North Central Avenue in Clayton, which until recently was Pomme Restaurant.

"Since winning this season's premiere of Doughnut Showdown, Clyde has been in great demand, and our loyal customers kept asking us when we planned to open a store," owner Vincent Marsden said in a statement. "We've been searching the whole time, and we finally found a location that has everything we need."

The bricks-and-mortar location will require somewhat of a buildout, but the full-size, professional kitchen will allow them to do so much more -- including expanding offerings beyond just doughnuts.

Marsden expects the storefront will open in the next two to three months, depending on construction. Clyde will be fully operational during that time, though, so you'll still be able to get doughnuts. In the meantime, follow Clyde's whereabouts on Twitter.

Gut Check is always hungry for tips and feedback. E-mail the author at

Follow Nancy Stiles on Twitter:

Tags: , ,

Support Local Journalism.
Join the Riverfront Times Press Club

Local journalism is information. Information is power. And we believe everyone deserves access to accurate independent coverage of their community and state. Our readers helped us continue this coverage in 2020, and we are so grateful for the support.

Help us keep this coverage going in 2021. Whether it's a one-time acknowledgement of this article or an ongoing membership pledge, your support goes to local-based reporting from our small but mighty team.

Join the Riverfront Times Club for as little as $5 a month.

Read the Digital Print Issue

September 15th, 2021

View more issues


Never miss a beat

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.

Best Things to Do In St. Louis

© 2021 Riverfront Times

Website powered by Foundation