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Tuesday, November 6, 2012

Kendrick Lamar's Debut is One of the Most Important Hip-Hop Albums of Our Era

Posted By on Tue, Nov 6, 2012 at 5:09 AM

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Scarface signed to Def Jam and crafted an entire LP entitled The Fix primarily produced by Kanye West. This project received Five Mics from The Source and was instantly labeled a classic. However, the fans of old decided that the album didn't compare to how they felt about his previous "classics" and this project never really got the respect it fully deserved.

The problem is this type of activity has shelved careers. I also believe this type of activity has played a role in halting the overall creative process when it comes to hip-hop albums. If most of us are currently stuck in a bubble and only believe that Jay-Z and Kanye are capable of making classic albums, we are indeed damaging more brilliant young careers than we realize. I love Nas -- he's my favorite rapper -- but as a fan I currently feel more obligated to prepare for the release of Jay Electronica's debut album. If the album meets the hype I will gladly celebrate it.

We need for the young kids in elementary school to be overly excited about Kendrick's debut album. I feel the same way about indie artists like Rockwell Knuckles and Black Spade. When new, genius music is released we need it to be properly embraced. We need magazine editors to fully comprehend this album and allow it to breathe and shine. If Kendrick flops, then every unsigned artist of his nature, waiting in the wings waiting for an opportunity to break his talent to the world has potentially flopped. If the album sucks, then by all means say so but in this case the hype machine actually got it right.

The kid in middle school walking to school everyday listening to his iPod has never heard anything like this before. The magazine editor that has to write about lackluster albums from stale artists that won't retire year in and year out finally has something refreshing with a mainstream co-sgin and stamp to talk about. I think this is one of the most important projects of our current era. The fight to put creativity back into the offices of every major recording label just took a turn for the better.

Picks of the week. Black Spade-"Build and Destroy" SL Jones- "Acting Bad" Rockwell Knuckles- "Every Angle"

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