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Wednesday, August 27, 2014

The Video Music Awards Completely and Unfairly Snubbed Stitches

Posted By on Wed, Aug 27, 2014 at 4:14 AM

YouTube Screen Capture
Better have his money when he comes a'collect.
This past Sunday, MTV aired the highly anticipated 31st installment of its Video Music Awards. Always an unpredictable and raucous night, there was unfortunately a black cloud looming over the entire telecast owing to the complete and total snubbing of Florida rapper Stitches.

Ever since "Brick In Yo Face" hit the Internet last April, we have had the Mazadi Vision-directed clip etched in our minds. (Also, we wish we loved anything as much as Stitches loves selling blow.) Of course, MTV itself never aired the clip, for presumably the same reason it never aired Neil Young's "This Note's For You." Namely, because of an overabundance of references to coke. Yet Young was nominated for -- and later won -- Video of the Year, while Stitches was left in the dark. While taste is subjective, we feel "Brick In Yo Face" more than holds its own against any of the other Video of the Year nominees, including Miley's "Wrecking Ball," which took home the award. And we're about to put the reasons why in your face. Now, wat'cha gon' do with it?

Iggy Azalea (featuring Charli XCX) -- "Fancy" Director: Director X Strengths: A fun revisiting of the 1995 film Clueless, complete with '90s aesthetics and a dead-on set design. Lacks: I PUT THAT BRICK IN YO FACE! NOW WAT'CHA GON' DO WITH IT?!

Sia -- "Chandelier" Director: Sia and Daniel Askill Strengths: Masterful editing around a dance performance that's nothing less than utterly spellbinding. Lacks: BETTER HAVE MY MONEY WHEN I COME A'COLLECT

Beyoncé (featuring Jay-Z) -- "Drunk in Love" Director: Hype Williams Strengths: The captivating charisma of hip-hop power couple Beyoncé and Jay-Z apart from their lavish lifestyle and instead expressing unbridled affection on a black-and-white beach. Lacks: I LOVE SELLING' BLOOOOOOOOOOOOW!

Continue to page two. Miley Cyrus -- "Wrecking Ball" Director: Terry Richardson Strengths: Miley Cyrus in full shedding-her-image mode confronts her raw sexuality upon instruments of destruction with fleeting glimpses of the pain beneath the song and the video's flashy overtness. Lacks: EXTENDOS!

Pharrell Williams -- "Happy" Director: We Are From L.A. Strengths: The daunting task of a 24-hour music video is Warholian in its ambition, but Pharrell lives up to it with an extended video version that lasts an entire day. Even whittled down to its official version, "Happy" captures the sheer exuberance of being alive and positive about it. Lacks: GO PLAY YOUR NINTENDO!


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