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Target: Not just for toothpaste and underpants anymore!
Was anyone else breathlessly awaiting yesterday's re-release of five years of designer collaborations with
Target? The price-chopping giant has been partnering with big-name designers through the
GO International project, and over the years there have been some memorable clothes at reasonable prices.
Yesterday, Tar-jays across the land had selections in stock that had been long gone, including locally at the Hampton Avenue location, which your correspondent visited with the intent of doing serious damage to her bank account. The store had most of the collection in stock, with only a few omissions.
By late afternoon, the selection wasn't too picked over, though several of the pieces were only available in extra small and extra large. There were dresses (and only dresses) by
Jovovich-Hawk,
Proenza Schouler and
Luella Bartley, among others.
There were some standouts. A green-and-blue striped T-shirt dress by
Libertine would work well in a sweltering St. Louis summer.
Thakoon,
a line much loved by stylish first lady Michelle Obama, offered a
colorblock shift in cool blues. A frilly pink wrap-style frock by
Zac Posen had a flattering fit. We really wanted to like a
Jonathan Saunders dress in black with a polka-dot motif down the front and a skinny orange belt, but it was ludicrously short.
The big star of the show, of course, was
Rodarte.
The design darling by sisters Kate and Laura Mulleavy burst onto the
fashion scene in 2005 and has scarcely made a misstep since. Their
avant-garde shreddy gowns and knits are on display in the
Metropolitan Museum of Art and are much loved by fashionistas like
Chloe Sevigny and
Natalie Portman, who wore their work in Black Swan. Their
Target line has two pieces, and alas, the more distinctive of the two
wasn't on offer at the Hampton Avenue store. (Anyone seen it at others
nearby?) I didn't see the
peach slip dress, which looks more identifiably Rodarte.
They did have the
beige lace print dress,
which is an elegant take on a basic that screams to be accessorized.
The print is gorgeous, and the black underlay has raw edges, which is a
really nice detail. At forty dollars, it would make a go-to wardrobe
anchor. Talking ourselves out of buying it may have actually been pretty
dumb.
Prices range from $24 to $45. Browse through the whole collection
online and get 'em while they're hot.