At this early stage of negotiations, it's unclear what kind of bells and whistles the CVC is dangling in front of Rams' owner Stan Kroenke, though -- sadly-- today's offer probably won't include our suggestion of CashtroTurf.
So, what to do while awaiting details of the actual proposal? Here are our suggestions:
1. Forget the Rams and the NFL and celebrate a football franchise with a winning record -- the Mizzou Tigers, who today signed
2. Waste your time scouring the Internet for the latest news on Stan Kroenke -- like today's L.A. Times' column suggesting that the Rams are all but guaranteed to return to California.
3. Join the good folks at Count on Downtown and create your own fantastical renderings of how to improve the Edward Jones Dome.
4. Or do what we're doing and replay over and over the following scene from There Will Be Blood when Daniel Day Lewis explains the cut-throat world of business. (The mustachioed Daniel Day Lewis represents the role of Stan Kroenke, of course. The whimpering Eli represents St. Louis' fan base.)