The Factory of St. Louis is the first brand new performance venue built from the ground up in the Midwest in over twenty years, typically hosting a range of artists from The Beach Boys to Deadmau5, from Three Days Grace to Olivia Rodrigo. On Sat., July 30, The Factory, St. Louis’ “Best New Venue” (Riverfront Times), will host its inaugural beer festival, Brewski Kicks on Route 66. Inspired by The Great American Road Trip, the festival will bring together the best beer from every stop along “The Mother Road” in what is a must-attend event for beer aficionados and roadtrippers alike.
Brewski Kicks on Route 66 will feature 16 breweries, each from a state along the famous highway, and more than 30 different brews. Attendees can also enjoy a variety of food options, games, activities, live music from St. Louis' own Bobby Ford Band, and a display of vintage cars for attendees to take photos with. Upon arrival, festival-goers will receive a map outlining the beer-themed "road trip route,” featuring "Oil Change" Stations (to dump and rinse tasting glasses), "Pit Stops" (for a rest, hydration and snack break), a DJ spinning beloved road trip tunes and more.
Full Trip Road Map – all 16 brewery stops ($50)